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Your Name

Salon/Med Spa Name *

Ideal Client Type

List key services and any specialties you want to focus content on?

Who is your target demographic?

Digital Presence

What best describes your salon's online presence (website, social media, online reviews)?

Are you satisfied with your current level of online growth?

Pain Points

If you could wave a magic wand and fix anything about your business processes—what would it be?

What are the biggest challenges you face in sales and marketing?

2024 Sales Reports

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"A Good Month" Sales

"A Bad Month" Sales

Are you currently happy with your overall sales? *

2025 - 2026

Search has fundamentally changed. AI engines like Google’s AI Overviews and ChatGPT now answer people’s questions directly—often before anyone even clicks a link. These tools no longer just list websites—they summarize the best answers.

If you’ve been on the same plan for a while, those early efforts laid the groundwork. But to keep growing, it’s time to evolve. Our strategies don’t just cost money—they make money.

In high-competition markets especially, basic SEO isn’t enough anymore. You now need expert-level strategy, consistent PR, AI-optimized content, and ongoing visibility efforts to stay competitive.

The good news?

If your content isn’t structured to match how people ask questions—or how AI interprets and ranks those answers—it simply won’t show up.

That means your website can’t just be a digital brochure anymore. It needs to function as your answer engine—built to solve real problems, respond to real queries, and feed the algorithms what they’re looking for. This requires updated wireframes, advanced site structure, and high-performance content built for both humans and machines.

Today, you need to allocate at least 2–5% of the gross sales toward this level of marketing—to keep up with the competition.

This falls well within the range that financial advisors and tax professionals consider a healthy reinvestment for sustainable ROI. I’ve been proud to keep your costs low over the years, but with the rapid evolution of AI and the increased investment required to stay competitive in today’s search landscape, continuing at the same level is no longer viable.

To determine your new rates, we consider when your site was built, how many pages it includes, the number of keywords and client questions you want to rank for, your salon’s location, the size of your city, the level of local competition, the number of stylists or service providers on your team, your current sales, and your overall growth goals.

Let’s grow. I’m ready when you are.

Michele & Team